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Vol 16, No 2 (2023): AGUSTUS Analisis pengaruh bauran pemasaran 4p (product, price, promotion, and place) terhadap keputusan pembelian pada usaha mikro kecil menengah (umkm) Abstract  PDF
Murni Sofiah, Sri Ramadhani, Nur Ahmadi Bi Rahmani
 
Vol 17, No 2 (2024): AGUSTUS Pengaruh bukti fisik dan kepercayaan terhadap keputusan pembelian dengan minat beli sebagai intervening pada SRC Sumber Abadi Desa Karangsari Abstract  PDF
Susila Wardana, Diah Cory Kuswardani, Sujito Sujito
 
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