Khoa, Bui Thanh, (SCOPUS ID: 57214359114); Industrial University of Ho Chi Minh City, Viet Nam

• Vol 13, No 1 (2021): January-April - Articles
  The Impact of Chatbots on the Relationship between Integrated Marketing Communication and Online Purchasing Behavior in The Frontier Market
  Abstract  PDF

View My Stats  [Jurnal The Messenger] is an  International Scientific Journal, Published by the Department of Communication, Faculty of Information Technology and Communication, Universitas Semarang (Central Java, Indonesia). It  is licensed under a  Creative Commons Attribution 4.0 International License.