Vol. 11 No. 1A (2019): Special Issue on the School of Multimedia Technology and Communication Postgraduate Symposium

Articles

• Music and Its Familiarity Affection on Audience Decision Making

  Syazwani Mahsal Khan, Assoc. Prof. Dr. Norsiah Abdul Hamid, Dr. Sabrina Mohd Rashid (Author)

  70-80

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• Determinants of Attitudes Towards Web Advertising: An Evidence from Malaysia

  Nur Syuhada Rahimi, Assoc. Prof. Dr. Bahtiar Mohamad, Talhat Alhaiou, Syed Hassan Raza (Author)

  81-93

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• Leadership Communication Conception of Malaysian Hindus and its Relevancy to Mahathir s Leadership

  S Maartandan a/l Suppiah, Dr. Mohd. Khairie Ahmad, Assoc. Prof. Dr. Norhafezah Yusof (Author)

  94-110

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• The Role of Anonymity in the Flaming Activity on YouTube in Malaysia

  Revathy Amadera Lingam, Dr. Norizah Aripin (Author)

  111-120

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• Strategic Factors for Building Brand Equity: Jordan Medical Tourism

  Fayez Bassam Shriedeh (Author)

  121-137

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• Effect of Press Freedom on Sudanese Newspapers Framing of Corruption Issues

  Yassin Bashir Hamid, Assoc. Prof. Dr. Rosli Mohammed, Dr. Mohd. Khairie Ahmad (Author)

  138-147

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• A Comparison of China and Malaysia in International Business Negotiation

  Soo Hoo Pin Lick (Author)

  148-156

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