VAN DAT, Nguyen; HOANG, Canh Chi; KHOA, Bui Thanh. User-Generated Content, Online Trust, and Purchase Intention: An Empirical Study of Social Commerce Platforms. Jurnal The Messenger, [S. l.], v. 17, n. 1, p. 1–16, 2025. DOI: 10.26623/themessenger.v17i1.11268. Disponível em: https://journals.usm.ac.id/index.php/the-messenger/article/view/11268. Acesso em: 22 jul. 2026.