PRASETIYAWAN, Ary Juli; RINI, Gilang Puspita. Why Customers are Loyal to Fast-food Restaurants: Mediation of Brand Equity. Economics and Business Solutions Journal, [S. l.], v. 10, n. 1, p. 191–209, 2026. DOI: 10.26623/ebsj.v10i1.13852. Disponível em: https://journals.usm.ac.id/index.php/ebsj/article/view/13852. Acesso em: 21 jul. 2026.